The media does a great job of commenting on the property market at the national and regional level. And the commentaries are coming fast and furious at the moment. At the national level, trends are highly influenced by what is happening in the major centres such as Auckland and Wellington due to the relatively high volume of transactions that occur there. We hope that our breakdown of what is happening on the ground in the Greater Kerikeri area is more useful to our customers, both current and future.
Here are a few key summary points for the Greater Kerikeri property market:
Kerikeri’s 3 month moving average median house sales price was at a similar level to last month at around $1,070,000 starting to signal that price rises are flattening out. There are a few warning signals as direct enquiry levels are down and fewer multiple offers are being negotiated. Kerikeri appears to be returning to a relatively normal state historically where most buyers visit, take their time looking and sell their homes to move here. We call it a “drip feed” market as opposed to a market where they are 4 or 5 buyers for every property for sale as soon as it comes on the market. It is critical that selling strategies need to adjust accordingly.
Residential sales volumes are down 21% in the first 4 months of 2022 compared with the same period in 2021. 111 unconditional sales reported compared with 130 in the same period last year.
Higher stock levels are now providing more choice for buyers and most seem to be more cautious than last year and taking their time in their searches. As a result, on average properties are taking a bit longer time to sell than last year but they are selling and prices appear to be holding for now.
The days of pricing ahead of the market are gone for now. Our advice to vendors is to seek to fully understand the market they are looking to sell in and how much competition they are up against within their price band. If there is a lot of competition in your band then it is critical that your marketing accentuates the benefits and outstanding features of your property and the price will need be among the “most attractive in class” to sell in the shorter time frames. This is where our professional advice becomes more valuable than ever.
Our team at REAL is the most stable team in Kerikeri, thanks to our family values and cooperative and collaborative approach to selling real estate. Most of us have been through several industry cycles and our newer members get daily hands on coaching from other team members so they are up to speed too. As a result we have great depth and experience of how to produce the best results for our vendors in various stages of the market cycles. At this time, this experience is more important to you if you are selling your home. As we say, anybody can sell in a hot market, but the real value of experience comes to light when times are tougher.
If you want to find out more about what’s happening in our market or obtain a no obligation appraisal, please give any of our team a call or pop in to the office for a coffee and a chat.